BÖIA x TON LET’S TALK Event at the Vienna Showroom
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Published
7 Jul, 2026 - Text by
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On June 18, we had the pleasure of welcoming the Austrian Association of Interior Designers (BÖIA) to a special “LET’S TALK” event at our Vienna showroom. Together, we spent an inspiring afternoon dedicated to exchange, design, and new perspectives.
The event provided an ideal platform for engaging conversations, professional dialogue, and valuable networking opportunities within the architecture and interior design community. In a relaxed and welcoming atmosphere, participants discussed current developments, creative approaches, and future challenges facing the industry. The personal exchange between interior designers, architects, planners, and design enthusiasts generated fresh ideas and inspiring new perspectives.
One of the highlights of the afternoon was the presentation of our latest product innovation, the All’Essenza chair. The new design was introduced personally by its creator, the Italian product designer Alexander Gufler. During an open discussion session, he shared fascinating insights into the development process, the design concept, and the unique characteristics of the chair. The combination of timeless aesthetics, exceptional craftsmanship, and functional versatility attracted considerable interest and sparked lively discussions among the guests.
In addition to looking ahead to the future, we also had a special reason to celebrate. Together with our guests, we raised a glass to mark the 165th anniversary of the factory in Bystřice pod Hostýnem.
This remarkable milestone represents a long-standing tradition of craftsmanship, innovation, and continuous development. For more than a century and a half, we have combined proven manufacturing techniques with contemporary design principles and a commitment to quality.
We would like to thank BÖIA and all participants for the inspiring exchange, engaging conversations, and enjoyable atmosphere. Events like these demonstrate the value of personal connections and professional dialogue within the design and architecture community. We look forward to many more opportunities to connect, collaborate, and create exciting projects together in the future.
View more photos from event at the Vienna Showroom
Photocredit (c) Sophie Menegaldo
